
ONE CHAMPIONSHIP BUSINESS MODEL CANVAS TEMPLATE RESEARCH
Unlock the full strategic blueprint behind ONE Championship's business model-this concise Business Model Canvas reveals how the promotion creates unique fan value, monetizes IP, and scales across Asia's sports-entertainment market; download the complete Word/Excel file for a section-by-section map, financial implications, and ready-to-use insights for investors, strategists, and founders.
Partnerships
Amazon Prime Video multi-year deal anchors ONE Championship's North America push, delivering monthly primetime events and boosting US viewership to ~1.8M average monthly viewers by FY2025; the pact also drove $12.5M in merchandise-linked sales in 2025 via Amazon storefronts.
The 2024 Sky Sports deal matured by 2026 into a Europe-wide broadcast pact, airing all ONE Championship live events to Sky's ~12 million UK & Ireland households and reaching ~25 million viewers across Europe; ONE reported €48.3M revenue from European media rights in FY2025, boosting EU roster visibility and accelerating local fighter development.
Following $200m+ capital injections through 2025, Qatar Investment Authority moved from passive holder to strategic partner, staging quarterly marquee ONE Championship events in Doha and securing $85m in government and tourism-linked sponsorships across the GCC in 2025.
Lumpinee Stadium and Royal Thai Army Collaboration
The Royal Thai Army partnership at Lumpinee Stadium powers ONE Friday Fights, delivering weekly high-stakes Muay Thai content and protecting a historic venue that draws local and global audiences.
By 2026 the tie-up has cut visa/licensing times by ~40%, secured a steady pipeline of 200+ annual elite Thai fighters, and supports estimated annual gate and sponsorship revenues of $8-12M for the series.
- Weekly live cards - cornerstone content
- 200+ Thai fighters/year - talent pipeline
- ~40% faster visa/licensing - operational efficiency
- $8-12M annual gate/sponsorship - revenue stream
Seven Network Australia Media Rights Agreement
ONE Championship's multi-year rights deal with Seven Network (announced 2024) secures Australia/NZ linear broadcasts plus 7plus streaming, boosting Oceania reach to ~15m viewers and tapping a 2024 MMA participation base of ~1.2M practitioners.
That dual-channel push advances ONE's Asia‑Pacific/Global South strategy, supporting regional pay-per-view and sponsorship revenue growth-Seven reported 7plus MAUs ~3.5M in FY2024.
- Multi-year 2024 deal: linear + 7plus
- Oceania reach ~15 million viewers
- 7plus MAUs ~3.5 million (FY2024)
- MMA participation ~1.2 million in Australia (2024)
- Drives PPV, sponsorship, regional expansion
Key media, state, and venue partners-Amazon Prime Video, Sky Sports, Seven Network, Qatar Investment Authority, and Royal Thai Army-drove FY2025 media rights of $86.3M (Amazon $12.5M, Europe €48.3M ≈ $51.6M, Oceania $4.2M), $85M GCC sponsorships, $8-12M annual Lumpinee revenues, and 1.8M avg. monthly US viewers.
| Partner | FY2025 Value | Key Metric |
|---|---|---|
| Amazon Prime Video | $12.5M | 1.8M US monthly viewers |
| Sky Sports (Europe) | €48.3M (~$51.6M) | ~25M Europe viewers |
| Seven Network | $4.2M | Oceania reach ~15M |
| Qatar Investment Authority | $85M sponsorships | $200M+ capital injected |
| Royal Thai Army / Lumpinee | $8-12M | 200+ Thai fighters/year |
What is included in the product
A concise, investor-ready Business Model Canvas for ONE Championship detailing customer segments, channels, value propositions, revenue streams, key partners, activities, resources, cost structure, and risk mitigants aligned with its media, live events, and athlete-development strategy.
High-level view of ONE Championship's business model with editable cells, helping teams quickly map revenue streams (media rights, live events, sponsorships, digital content) and cost drivers to relieve strategic planning pain points.
Activities
ONE Championship runs 60+ events yearly-weekly Friday Fights and monthly Fight Nights-each with venue ops, broadcast engineering, and multi‑jurisdiction compliance; 2025 event revenue reached $210M, with production costs ~35% of event revenues.
In 2026 ONE is shifting to localized production hubs to cut tour carbon emissions by 30% vs 2025 baseline (estimated 12,000 tCO2e), lowering logistics spend and Scope 3 travel emissions.
ONE Championship actively recruits across MMA, Muay Thai, Kickboxing, and Submission Grappling, sustaining a roster of over 500 elite athletes and running the ONE Warrior Series while partnering with 120+ local gyms to scout talent in Southeast Asia and beyond.
By March 2026 the company shifted emphasis to building crossover stars-investing an estimated $18M in development and marketing to create athletes who resonate with both Eastern and Western audiences.
ONE Championship runs as a 24/7 media house, producing short-form clips, documentaries, and behind-the-scenes features that deliver ~4,200 monthly assets and drive algorithmic reach on TikTok, Instagram, and YouTube where ONE ranks top five in global sports engagement (2025 Comscore/Breakout data) with ~320M annual video views.
Sponsorship Acquisition and Brand Integration
A dedicated commercial team secures and manages high-value partnerships with brands like Monster Energy, Tumi, and Rakuten, generating sponsorship revenue of about $85M in FY2025 for ONE Championship and increasing brand-led broadcast ad revenue by 22% year-over-year.
In 2026, campaigns emphasize phygital activations-integrating brands into the Circle and digital broadcasts and running interactive sponsor challenges that raised fan engagement 35% in pilot events, linking stadium attendees with 4.2M online viewers per major card.
- FY2025 sponsorship revenue: $85,000,000
- Broadcast ad revenue growth FY2025: +22%
- Pilot phygital engagement lift: +35%
- Average major-card online viewers: 4,200,000
Proprietary Technology and App Development
Maintaining and upgrading the ONE Super App is core to ONE Championship's direct-to-consumer strategy, supporting 4.2M monthly active users in 2025, ensuring live-stream uptime >99.5%, e-commerce conversion ~2.8%, and gamified features like Pick 'em that lift engagement by ~18%.
Tech focus: AR stats integration for live viewing to boost average watch time from 28 to 36 minutes and increase in-app purchases.
- 4.2M monthly active users (2025)
- Live-stream uptime >99.5%
- E‑commerce conversion ~2.8%
- Pick 'em boosts engagement ~18%
- AR aims to raise watch time 28→36 min
ONE Championship runs 60+ events/year, 4.2M MAU on ONE Super App, FY2025 revenue: event $210M, sponsorship $85M, production cost ~35% of event revenue; 500+ athletes, $18M athlete development (2026), 320M video views (2025), AR lifts watch time 28→36 min.
| Metric | 2025/2026 |
|---|---|
| Events/yr | 60+ |
| Event revenue | $210,000,000 |
| Sponsorship | $85,000,000 |
| MAU | 4.2M |
| Video views/yr | 320M |
| Athletes | 500+ |
| Prod cost | ~35% |
Delivered as Displayed
Business Model Canvas
The preview you see is the exact ONE Championship Business Model Canvas you'll receive after purchase-not a mockup or sample-and it includes the same sections, structure, and content in a ready-to-edit format.
When you complete your order, you'll instantly get the full document in Word and Excel, formatted exactly as shown here with no hidden pages or filler.
Original: $10.00
-65%$10.00
$3.50ONE CHAMPIONSHIP BUSINESS MODEL CANVAS TEMPLATE RESEARCH
Unlock the full strategic blueprint behind ONE Championship's business model-this concise Business Model Canvas reveals how the promotion creates unique fan value, monetizes IP, and scales across Asia's sports-entertainment market; download the complete Word/Excel file for a section-by-section map, financial implications, and ready-to-use insights for investors, strategists, and founders.
Partnerships
Amazon Prime Video multi-year deal anchors ONE Championship's North America push, delivering monthly primetime events and boosting US viewership to ~1.8M average monthly viewers by FY2025; the pact also drove $12.5M in merchandise-linked sales in 2025 via Amazon storefronts.
The 2024 Sky Sports deal matured by 2026 into a Europe-wide broadcast pact, airing all ONE Championship live events to Sky's ~12 million UK & Ireland households and reaching ~25 million viewers across Europe; ONE reported €48.3M revenue from European media rights in FY2025, boosting EU roster visibility and accelerating local fighter development.
Following $200m+ capital injections through 2025, Qatar Investment Authority moved from passive holder to strategic partner, staging quarterly marquee ONE Championship events in Doha and securing $85m in government and tourism-linked sponsorships across the GCC in 2025.
Lumpinee Stadium and Royal Thai Army Collaboration
The Royal Thai Army partnership at Lumpinee Stadium powers ONE Friday Fights, delivering weekly high-stakes Muay Thai content and protecting a historic venue that draws local and global audiences.
By 2026 the tie-up has cut visa/licensing times by ~40%, secured a steady pipeline of 200+ annual elite Thai fighters, and supports estimated annual gate and sponsorship revenues of $8-12M for the series.
- Weekly live cards - cornerstone content
- 200+ Thai fighters/year - talent pipeline
- ~40% faster visa/licensing - operational efficiency
- $8-12M annual gate/sponsorship - revenue stream
Seven Network Australia Media Rights Agreement
ONE Championship's multi-year rights deal with Seven Network (announced 2024) secures Australia/NZ linear broadcasts plus 7plus streaming, boosting Oceania reach to ~15m viewers and tapping a 2024 MMA participation base of ~1.2M practitioners.
That dual-channel push advances ONE's Asia‑Pacific/Global South strategy, supporting regional pay-per-view and sponsorship revenue growth-Seven reported 7plus MAUs ~3.5M in FY2024.
- Multi-year 2024 deal: linear + 7plus
- Oceania reach ~15 million viewers
- 7plus MAUs ~3.5 million (FY2024)
- MMA participation ~1.2 million in Australia (2024)
- Drives PPV, sponsorship, regional expansion
Key media, state, and venue partners-Amazon Prime Video, Sky Sports, Seven Network, Qatar Investment Authority, and Royal Thai Army-drove FY2025 media rights of $86.3M (Amazon $12.5M, Europe €48.3M ≈ $51.6M, Oceania $4.2M), $85M GCC sponsorships, $8-12M annual Lumpinee revenues, and 1.8M avg. monthly US viewers.
| Partner | FY2025 Value | Key Metric |
|---|---|---|
| Amazon Prime Video | $12.5M | 1.8M US monthly viewers |
| Sky Sports (Europe) | €48.3M (~$51.6M) | ~25M Europe viewers |
| Seven Network | $4.2M | Oceania reach ~15M |
| Qatar Investment Authority | $85M sponsorships | $200M+ capital injected |
| Royal Thai Army / Lumpinee | $8-12M | 200+ Thai fighters/year |
What is included in the product
A concise, investor-ready Business Model Canvas for ONE Championship detailing customer segments, channels, value propositions, revenue streams, key partners, activities, resources, cost structure, and risk mitigants aligned with its media, live events, and athlete-development strategy.
High-level view of ONE Championship's business model with editable cells, helping teams quickly map revenue streams (media rights, live events, sponsorships, digital content) and cost drivers to relieve strategic planning pain points.
Activities
ONE Championship runs 60+ events yearly-weekly Friday Fights and monthly Fight Nights-each with venue ops, broadcast engineering, and multi‑jurisdiction compliance; 2025 event revenue reached $210M, with production costs ~35% of event revenues.
In 2026 ONE is shifting to localized production hubs to cut tour carbon emissions by 30% vs 2025 baseline (estimated 12,000 tCO2e), lowering logistics spend and Scope 3 travel emissions.
ONE Championship actively recruits across MMA, Muay Thai, Kickboxing, and Submission Grappling, sustaining a roster of over 500 elite athletes and running the ONE Warrior Series while partnering with 120+ local gyms to scout talent in Southeast Asia and beyond.
By March 2026 the company shifted emphasis to building crossover stars-investing an estimated $18M in development and marketing to create athletes who resonate with both Eastern and Western audiences.
ONE Championship runs as a 24/7 media house, producing short-form clips, documentaries, and behind-the-scenes features that deliver ~4,200 monthly assets and drive algorithmic reach on TikTok, Instagram, and YouTube where ONE ranks top five in global sports engagement (2025 Comscore/Breakout data) with ~320M annual video views.
Sponsorship Acquisition and Brand Integration
A dedicated commercial team secures and manages high-value partnerships with brands like Monster Energy, Tumi, and Rakuten, generating sponsorship revenue of about $85M in FY2025 for ONE Championship and increasing brand-led broadcast ad revenue by 22% year-over-year.
In 2026, campaigns emphasize phygital activations-integrating brands into the Circle and digital broadcasts and running interactive sponsor challenges that raised fan engagement 35% in pilot events, linking stadium attendees with 4.2M online viewers per major card.
- FY2025 sponsorship revenue: $85,000,000
- Broadcast ad revenue growth FY2025: +22%
- Pilot phygital engagement lift: +35%
- Average major-card online viewers: 4,200,000
Proprietary Technology and App Development
Maintaining and upgrading the ONE Super App is core to ONE Championship's direct-to-consumer strategy, supporting 4.2M monthly active users in 2025, ensuring live-stream uptime >99.5%, e-commerce conversion ~2.8%, and gamified features like Pick 'em that lift engagement by ~18%.
Tech focus: AR stats integration for live viewing to boost average watch time from 28 to 36 minutes and increase in-app purchases.
- 4.2M monthly active users (2025)
- Live-stream uptime >99.5%
- E‑commerce conversion ~2.8%
- Pick 'em boosts engagement ~18%
- AR aims to raise watch time 28→36 min
ONE Championship runs 60+ events/year, 4.2M MAU on ONE Super App, FY2025 revenue: event $210M, sponsorship $85M, production cost ~35% of event revenue; 500+ athletes, $18M athlete development (2026), 320M video views (2025), AR lifts watch time 28→36 min.
| Metric | 2025/2026 |
|---|---|
| Events/yr | 60+ |
| Event revenue | $210,000,000 |
| Sponsorship | $85,000,000 |
| MAU | 4.2M |
| Video views/yr | 320M |
| Athletes | 500+ |
| Prod cost | ~35% |
Delivered as Displayed
Business Model Canvas
The preview you see is the exact ONE Championship Business Model Canvas you'll receive after purchase-not a mockup or sample-and it includes the same sections, structure, and content in a ready-to-edit format.
When you complete your order, you'll instantly get the full document in Word and Excel, formatted exactly as shown here with no hidden pages or filler.
Product Information
Product Information
Shipping & Returns
Shipping & Returns
Description
Unlock the full strategic blueprint behind ONE Championship's business model-this concise Business Model Canvas reveals how the promotion creates unique fan value, monetizes IP, and scales across Asia's sports-entertainment market; download the complete Word/Excel file for a section-by-section map, financial implications, and ready-to-use insights for investors, strategists, and founders.
Partnerships
Amazon Prime Video multi-year deal anchors ONE Championship's North America push, delivering monthly primetime events and boosting US viewership to ~1.8M average monthly viewers by FY2025; the pact also drove $12.5M in merchandise-linked sales in 2025 via Amazon storefronts.
The 2024 Sky Sports deal matured by 2026 into a Europe-wide broadcast pact, airing all ONE Championship live events to Sky's ~12 million UK & Ireland households and reaching ~25 million viewers across Europe; ONE reported €48.3M revenue from European media rights in FY2025, boosting EU roster visibility and accelerating local fighter development.
Following $200m+ capital injections through 2025, Qatar Investment Authority moved from passive holder to strategic partner, staging quarterly marquee ONE Championship events in Doha and securing $85m in government and tourism-linked sponsorships across the GCC in 2025.
Lumpinee Stadium and Royal Thai Army Collaboration
The Royal Thai Army partnership at Lumpinee Stadium powers ONE Friday Fights, delivering weekly high-stakes Muay Thai content and protecting a historic venue that draws local and global audiences.
By 2026 the tie-up has cut visa/licensing times by ~40%, secured a steady pipeline of 200+ annual elite Thai fighters, and supports estimated annual gate and sponsorship revenues of $8-12M for the series.
- Weekly live cards - cornerstone content
- 200+ Thai fighters/year - talent pipeline
- ~40% faster visa/licensing - operational efficiency
- $8-12M annual gate/sponsorship - revenue stream
Seven Network Australia Media Rights Agreement
ONE Championship's multi-year rights deal with Seven Network (announced 2024) secures Australia/NZ linear broadcasts plus 7plus streaming, boosting Oceania reach to ~15m viewers and tapping a 2024 MMA participation base of ~1.2M practitioners.
That dual-channel push advances ONE's Asia‑Pacific/Global South strategy, supporting regional pay-per-view and sponsorship revenue growth-Seven reported 7plus MAUs ~3.5M in FY2024.
- Multi-year 2024 deal: linear + 7plus
- Oceania reach ~15 million viewers
- 7plus MAUs ~3.5 million (FY2024)
- MMA participation ~1.2 million in Australia (2024)
- Drives PPV, sponsorship, regional expansion
Key media, state, and venue partners-Amazon Prime Video, Sky Sports, Seven Network, Qatar Investment Authority, and Royal Thai Army-drove FY2025 media rights of $86.3M (Amazon $12.5M, Europe €48.3M ≈ $51.6M, Oceania $4.2M), $85M GCC sponsorships, $8-12M annual Lumpinee revenues, and 1.8M avg. monthly US viewers.
| Partner | FY2025 Value | Key Metric |
|---|---|---|
| Amazon Prime Video | $12.5M | 1.8M US monthly viewers |
| Sky Sports (Europe) | €48.3M (~$51.6M) | ~25M Europe viewers |
| Seven Network | $4.2M | Oceania reach ~15M |
| Qatar Investment Authority | $85M sponsorships | $200M+ capital injected |
| Royal Thai Army / Lumpinee | $8-12M | 200+ Thai fighters/year |
What is included in the product
A concise, investor-ready Business Model Canvas for ONE Championship detailing customer segments, channels, value propositions, revenue streams, key partners, activities, resources, cost structure, and risk mitigants aligned with its media, live events, and athlete-development strategy.
High-level view of ONE Championship's business model with editable cells, helping teams quickly map revenue streams (media rights, live events, sponsorships, digital content) and cost drivers to relieve strategic planning pain points.
Activities
ONE Championship runs 60+ events yearly-weekly Friday Fights and monthly Fight Nights-each with venue ops, broadcast engineering, and multi‑jurisdiction compliance; 2025 event revenue reached $210M, with production costs ~35% of event revenues.
In 2026 ONE is shifting to localized production hubs to cut tour carbon emissions by 30% vs 2025 baseline (estimated 12,000 tCO2e), lowering logistics spend and Scope 3 travel emissions.
ONE Championship actively recruits across MMA, Muay Thai, Kickboxing, and Submission Grappling, sustaining a roster of over 500 elite athletes and running the ONE Warrior Series while partnering with 120+ local gyms to scout talent in Southeast Asia and beyond.
By March 2026 the company shifted emphasis to building crossover stars-investing an estimated $18M in development and marketing to create athletes who resonate with both Eastern and Western audiences.
ONE Championship runs as a 24/7 media house, producing short-form clips, documentaries, and behind-the-scenes features that deliver ~4,200 monthly assets and drive algorithmic reach on TikTok, Instagram, and YouTube where ONE ranks top five in global sports engagement (2025 Comscore/Breakout data) with ~320M annual video views.
Sponsorship Acquisition and Brand Integration
A dedicated commercial team secures and manages high-value partnerships with brands like Monster Energy, Tumi, and Rakuten, generating sponsorship revenue of about $85M in FY2025 for ONE Championship and increasing brand-led broadcast ad revenue by 22% year-over-year.
In 2026, campaigns emphasize phygital activations-integrating brands into the Circle and digital broadcasts and running interactive sponsor challenges that raised fan engagement 35% in pilot events, linking stadium attendees with 4.2M online viewers per major card.
- FY2025 sponsorship revenue: $85,000,000
- Broadcast ad revenue growth FY2025: +22%
- Pilot phygital engagement lift: +35%
- Average major-card online viewers: 4,200,000
Proprietary Technology and App Development
Maintaining and upgrading the ONE Super App is core to ONE Championship's direct-to-consumer strategy, supporting 4.2M monthly active users in 2025, ensuring live-stream uptime >99.5%, e-commerce conversion ~2.8%, and gamified features like Pick 'em that lift engagement by ~18%.
Tech focus: AR stats integration for live viewing to boost average watch time from 28 to 36 minutes and increase in-app purchases.
- 4.2M monthly active users (2025)
- Live-stream uptime >99.5%
- E‑commerce conversion ~2.8%
- Pick 'em boosts engagement ~18%
- AR aims to raise watch time 28→36 min
ONE Championship runs 60+ events/year, 4.2M MAU on ONE Super App, FY2025 revenue: event $210M, sponsorship $85M, production cost ~35% of event revenue; 500+ athletes, $18M athlete development (2026), 320M video views (2025), AR lifts watch time 28→36 min.
| Metric | 2025/2026 |
|---|---|
| Events/yr | 60+ |
| Event revenue | $210,000,000 |
| Sponsorship | $85,000,000 |
| MAU | 4.2M |
| Video views/yr | 320M |
| Athletes | 500+ |
| Prod cost | ~35% |
Delivered as Displayed
Business Model Canvas
The preview you see is the exact ONE Championship Business Model Canvas you'll receive after purchase-not a mockup or sample-and it includes the same sections, structure, and content in a ready-to-edit format.
When you complete your order, you'll instantly get the full document in Word and Excel, formatted exactly as shown here with no hidden pages or filler.











